Do Keywords Matter?

Recently, I received an email with the following question about whether keywords mattered.  With her permission, I am posting A’ra’s question about the Value of Keywords, along with my response.  Hope it helps you, as well.  Here’s A’ra’s question: “Are keywords still useful? What is the latest on website optimization. Talked with someone lately who […]

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How to attend my BDA classes for FREE?

Have you been thinking about taking one of my workshops, but needed a little incentive? Well, hope this helps: I will be doing giveaways for seats at my two upcoming Boulder Digital Arts  (BDA) workshops, listed below. How do you win access to one of these workshops? Step 1: Go to https://www.Facebook.com/UniqueThink (UniqueThink’s Facebook page) […]

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How amazing is this Press Release, really?

Today there was a post on Ragan’s PR Junkie’s Blog (self-proclaimed “For Communication Junkies Everywhere“).  The blog post was written by Michael Sebastian about a press release from PitchPoint Public Relations –which consists of Chicago-based PR pro Mitch Delaplane, an Apple computer, and his dog Sally–issuing a press release titled, “The most amazing press release […]

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How to be a Better Marketer than Santa Claus?

You gotta admit, Santa rocks the marketing! Whether you celebrate the Christmas holiday or not, you have to agree, Santa is the ultimate marketer. For one month out of the year (December), he does a bunch of high profile joint partnerships (tie-ins with everyone from Macy’s to Salvation Army – not to mention Rudolph), everyone […]

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Hello, is this thing on? Being heard online

Do you sometimes feel like your are talking to yourself online?  You are writing blog posts and no one is commenting, you are on Twitter and no one is retweeting or replying…but does that mean no one is listening? There was an article on Mashable.com today, entitled: Most Tweets Produce Zero Replies or Retweets [STUDY] […]

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