DiscoverIt:

Discovery Study and Roadmapping Services:
So you can build a better business, service, product and website.

We do things differently.

When you go to most web designers/developers, they offer you a site based on what folks in the industry think you might need (solely based on latest trends and new technology).

Not us, we ask the questions others forget to ask. We dig in deep with helpful, insightful, in depth questions to get to the real heart of why your audience should buy from you.

Why do we take this time upfront:
Simple. We don’t want to waste your money.

Instead we evaluate what really needs to be on your site, based on your unique needs. We look at what will help your visitors click on the buy button or pick up the phone to call you.

We help you create what you need, that thing your visitors are looking for, when they arrive at your site. You get to give them useful information they need, which builds trust, and helps them take action to connect with you!

What makes a remarkable site?

There are lots of things that can make your site work for you. Here are some of the top things we help you to understand.

Before you can make a sale, you must connect with your visitors.

Make sure you are:

  • Easy to find – most people will search Google to find you, even if it’s just a search of your name, so you need to appear there
  • Easy to navigate – when someone lands on your site, show them what to do next – you’d be surprised how many people forget to include directions deeper into their site
  • Easy on the eyes – everyone’s tastes are different, but if you know who you want to attract, you can build a site to find more people like the ones you actually enjoy working with (and who actually pay)
  • Action oriented – After explaining why you are the best fit for their challenge, tell them how to take the next action: Contact Us, Stay in Touch, Schedule an Appointment, Buy Right Here…
  • Trustworthy – you know who can do a great job of selling for you? Your existing audience, the folks who have already bought from you and love what you offer. So let them speak for you on your site, through testimonials and success stories (case studies) that build trust

UniqueThink has been crafting brilliant sites for clients for over a decade.
We do that by taking time upfront to talk to you, about your unique challenges and how to resolve them.
So your site can speak intelligently to your audience.

Let’s explore the answers with you, in a 20 minute FREE consultation.

Yes, I’m Ready

What others have said about UniqueThink’s process:

As a result of working with UniqueThink, we have attracted new partners, new revenue, and are able to get back to driving our work to outcomes!

– Becky Hoffman
Executive Director, Adams County Youth Initiative

Thank you for your insightful encouragement. You bring a unique combination of technical skills and emotional intelligence to your work.

SusanCRoberts
– Susan C Roberts
Jungian Analyst

Great session this morning, where we not only discussed web design, but where the start of a marketing strategy began to form.

JB-Winsor-764x1024
– JBWinsor
Author

 

What does a Discovery Study cost?

There are various ways to proceed and we want it to work for you.

With that in mind, we’ve designed a realistic and reasonable approach to UniqueThink’s Discovery Study:

DiscoverIt
$1800*Package
  • Discovery Study Interview - with transcription

    It identifies: what your potential clients need/want to learn when they first discover you, how to help them through the journey to working with you, and how your brand makes their life better by providing appropriate solutions

  • What's included?

    Up to 12 hours of Discovery Study consultation and deeper research – to guide the process of identifying what’s really important to have on your site. We look at who you want to work with, how to create a message that motivates them, and how to get them to take action

  • Deeper Research

    It may include: evaluation of brand and domain name, review of exisiting collatoral, email campaigns, survey/polls – no legal counsel

  • Report & Presentation

    It includes: up to 2 hr presentation of findings, and top action based suggestions. Accompanied by a spreadsheet of all findings

  • Content ideas

    It may include: suggested brand identity/taglines, blog post/newsletter content specifically for educating and inspiring your unique clients

  • Action Steps

    It includes: helping you organize next steps for accountability and efficiency

Connect Now
DiscoverIt - Lite
$270*Let's Test The Waters
  • Discovery Study Interview - no transcription

    It Begins to Explore: what your potential clients need when they first discover you, what truly sets you apart, and how your brand makes their life better

  • What's included?

    This Option Let’s You Test the Waters. We can always dig deeper later. Up to 2 hours of Discovery Study consultation – to guide the process of identifying what’s really important to have on your site. We do a quick glance at who you want to work with, and discuss how to create a message that motivates them into taking action, as well as what really needs to be on your site (as you begin)

I Like It
DiscoverIt - Extended
$TBD*Package
  • DiscoverIt package

    It can include: Any and all of the items from the DiscoverIt package, plus we will determine what other components of our Clarification Message and/or Web Design Packages – options listed below

  • Site Audit

    It can include: an audit for content purposes and/or technology, such as: the themes, plugins, hosting, domains, email hosting, and more

  • Focus groups

    It can include: studying how folks feel about your brand

  • Website Creation/Redesign

    It can include: developing or redesigning your site to reflect the intention of your new direction forward!!!

  • Graphic design

    It can include: customized website, color palette, logo, packaging creation

  • Tagline creation

    It can include: crafting a short statement to compliment your new/renewed brand and define how you can help others

  • Extensive Keyword Research

    It can include: using SEO tactics to understand how folks search for you

  • Copy Lead and/or Copy writer

    It can include: making sure any content you create answers the everyday questions (FAQ) your potential lead may have

  • Blog, Email, Social Media Strategic Planning

    It can include: making sure your investment reaches more of the right people

Let's Explore

Ready to discuss which package is best suited for your unique project?

We like to start with a free 20 minute consultation, which gives you a taste of our Discovery Study.

Yes, let’s talk!