Jill Whalen CEO and Founder of High Rankings wrote an interesting article about SEO Expectations in her newsletter, shortly after I posted my SEO post on this site.
It is a sharp read, about being realistic in your SEO campaign. It doesn’t sugarcoat anything, so if you are looking for someone who is going to tell you they can get you to #1 overnight, this is not the place. This is actually why I trust Jill – she doesn’t make false claims, she is realistic about what it takes …