UniqueThink offers WordPress Services to fit your budget.
Here are samples of WordPress based sites and blogs. If you are interested in a specific style of design or examples of more projects, contact us for additional selections:
Site design customization and code changes, as well as marketing elements:
Andrea Vahl (and Grandma Mary)
Cheap Cabernet: The Movie
Mobile-Friendly (Responsive) Video Based Website Launch Project
WordPress Responsive Redesign with Image Galleries
Project: WordPress Blog Site
Campaigns Included: Website Design, Landing Pages, Email Newsletter, Marketing and Brand Identity
CLIENT: Crazy Fun Health and Home: http://CrazyFunHealthAndHome.com
PROJECT GOALS: Create a beautiful and fun design in WordPress for 2 wellness bloggers, who plan to write several books & sell products in the future.
MARKETING CAMPAIGNS BUILT IN PART WITH WORDPRESS: Landing Pages and Giveaways to collect email addresses: Simultaneously, while building the site, we created 5 separate giveaway opportunities that consist of creating the Landing Page, thank you page and giveaway pdf for each campaign. You can see several examples in the second row below:
Campaigns Included: Website Redesign, Email Newsletter, Marketing and Brand Identity
Client: Aging Services Foundation of Boulder County
Project Goals: Make site easier for volunteer staff to maintain, while providing direction for visitors
When Aging Services Foundation first approached UniqueThink, it was for a one on one consult. They knew they needed to upgrade their version of WordPress (for security reasons) and they wanted to change content on their home page. However, they were stumped on how to do it.
After taking a look at how their former developer had created their theme (the overall look – design – of the site’s layout), we discovered the content appearing on the home page was not taking advantage of the tools within WordPress. Instead the former developer had ‘hardcoded’ the blocks of content.
What does Hardcoded mean?
If a web developer hardcodes (also, hard-code or hard code) your site, it means they have created it in a way that doesn’t allow you to easily alter it. You have to rely on a web developer or coder to make even the easiest changes to that inflexible implementation.
Why is hardcoding bad?
It’s not that hardcoding is bad, it’s more that in this instance it took away the flexibility of the staff – average (non-techie/non-coder) folks – to add or change content on one of the most important pages of the site, the home page.
The flexibility is why this non-profit organization had originally been sold on the idea of WordPress.
They have an all volunteer staff, some of which have full time jobs with Boulder County’s Aging Services.
This site was supposed to support them, make it easy for them to keep in touch with their community of contributors, volunteers, caregivers and the senior citizens they serve.
Other website and messaging issues we uncovered:
The evaluation of their site, at the time of our consultation, uncovered a different concern. The marketing message on the site was unclear.
This is what makes UniqueThink…well, unique. We don’t just focus on building the site, we focus on what the purpose of the site is, who it serves.
Before our redesign, visitors who came to their site were unclear where to go and were simply leaving, without accomplishing what they needed (this is referred to as a bounce – people are bouncing off the site quickly).
Since we had a small budget to work with, we determined we’d use a pre-existing theme, but brand it to reflect their existing logo.
Then we focused some attention on getting better engagement with the people who visited the site.
We created some effective copy to get people to the section of the site they needed, based on 4 target visitors:
- Services – supporting the elder community and their caregivers
- Donations – from individuals and corporate partners
- Inspiring Stories – about older adults achieving and thriving in the community
- Social Butterflies – in other words – encouraging volunteers to contribute their time
In the end, we accomplished both goals:
- Create a site that is easy for the staff to update and add content – without having to rely on a web developer
- Communicate effectively to the various audiences the site is there to serve
Additionally, we make the site mobile-friendly by using a responsive design theme!
Take a look and let us know what you think: http://agingservicesfoundation.org/
WordPress based Website with an Ecwid based Ecommerce store
Unique Healing needed to integrate their website, their blog and their store into 1 site. We used WordPress to accomplish this request. We migrated their existing Blogger content, redesigned the look and feel of the site, and added an easy way to upload products through a shopping cart solution called Ecwid. They now have an effective way to feature videos, as well.
This site is also mobile-friendly, as it was created with a responsive design theme.
Unique Healing, Nutritional Therapist in Boulder, CO: UniqueHealing.com
WordPress as a Website – No blog for a business to business client
We’ve been creating sites for this architectural engineering firm for almost a decade. Each time they grow or web technology offers advancements, we have the privilege to create their online space.
It’s always fun to see the changes over the year. If you’d like to see a retrospect, give us a call and we’ll be glad to share the history of this company online.
This site uses responsive design, so it can be viewed effectively on any device.
Gehring and Associates, architectural engineering firm: TheArchitectsEngineer.com
Lower Budget WordPress Projects:
Due to strict budget limitations, we needed to find creative ways to get these folks online quick and inexpensively. Here’s how we did it:
WordPress Redesign on a budget for Mobile-Friendly viewing
For Pam, we started with a basic pre-existing theme and she maintains the site herself, and when her budget allows, she has asked us to customize it more to her liking. Click the image to see her latest changes…
Pam Mingle: Author: PamMingle.com
Not only is Bethany a font of knowledge, she’s also an excellent teacher. She shows you what to do so that you can handle nearly everything on your own. And her patience knows no bounds! Thanks, Bethany!
– Pam Mingle
WordPress Redesign on a budget for Mobile-Friendly viewing
Don’t worry, it’s not your eyes. We’ve pixelated this site’s photography, since thought it is very tastefully done, some people might be surprised to see nude photography. Even though it is Fine Art Photography, we thought it was best. If you do want to see Jerrie Hurd’s beautiful work, please click the link below. But the main reason we include this site is because it is a great example of how to convert over to a new responsive design theme to take into account the ever expanding mobile viewers.
If you need to be mobile friendly and you don’t have a big budget, you can compensate for the lack of design by incorporating some powerful images.
Don’t worry, it’s not your eyes. We’ve pixelated (blurred) this site’s photography, as not to offend anyone. Thought the art is very tastefully done, some people might be surprised to see nude photography on a web design firms site.
Even though it is Fine Art Photography, we thought it was best to leave it to your imagination. If you do want to see Jerrie Hurd’s beautiful work, please click the link below.
The main reason we include this site is because it is a great example of how to convert over to a new responsive design theme – to take into account the ever expanding mobile viewers.
If you need to be mobile friendly (and really we all do), but you don’t have a big budget, you can compensate for the lack of design by incorporating some powerful images.
Granted, it helps to be a talented photographer. However, even those of use with less camera skills can find some amazing images on stock photo sites. OK, maybe not as amazing as Jerrie’s work, but still effective images none the less.
Jerrie Hurd’s Fine Art Nude Photography (please be aware you are going to a nude photographer’s website: http://www.homosapiensunadorned.com/
No Hosting Costs with WordPress.COM
For Andrea, we chose to use WordPress.com – a hosted version of WordPress – due to her lack of a budget, as she began her new animal watching business. This allowed us to set up a site very quick and with no hosting costs.
As Andrea’s business expands, we can help her to make her site even better.
Canyon Watch, Personalized Animal, Home and Garden Care: CanyonWatch.WordPress.com