Posts filed under 'social media'

Squidoo Slap…or just a tickle?

Do you Squidoo?Well, it was bound to happen, wasn’t it?

Any of you who have spoken to me personally over the last year - about ways to increase your online exposure - have heard the advocation of building a lens on Squidoo.

“get in now and get the advantage, because - for some reason - the search engines love it!”

That is what I said and that is what I meant.

If you listened and built a lens in the last year, you probably saw 1st page (maybe even first place) organic listings on Google for your lens. I did on one of my own, but as of now it is no longer up that high.

Like all good things, eventually the search engines fall out of love and rankings start to slip. Or they change their algorithm and the thing that made magic is gone.

Today is that day…or so it seems.

I was reading my Twitter comments and saw this post by Ed Dale about his blog post on the subject. People are noting that their squidoo ranked sites are slipping out of favor on Google.

We all knew it had to happen sooner or later…but I still think it is a worthy tool.

After all, even the overpopulation of MySpace hasn’t rendered it useless. It just changed the game, a bit.

Think of it this way, the more places you have fresh content - of interest to your audience - the more likely people are going to get ‘repeat exposure’ to your ideas, services, and products.

And that is a good thing.

So I still suggest you Squidoo. Now is a good time, with all the publicity around the slap.

People who have not visited before will be exploring it, to see what they have been missing.

They may just come across your lens as they search their favorite subjects on Squidoo…

Do You Squidoo? If so, share your lens here:

5 comments July 9th, 2007


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