DEVELOPING INTERNET STRATEGIES FOR LOCAL BUSINESS – by Todd Tuell
December 2007 – Boulder Women’s Magazine
The need to have an online presence is not a secret. But doing it effectively can be puzzling. Unlocking those secrets is essential to the success of local, independent business. Bethany Siegler, owner of Unique Think, is in the business of doing just that, by helping businesses find creative ways of reaching their customers.
“Initially, a business website was really used as a modern sort of business card,” says Siegler. It is far more than that today. “We realize that a site can be a place for an exchange between people. You can create a community of customers on your site.”
The full article can be read in the Dec 2007 issue of Boulder Women’s Magazine. Thanks Todd, for including UniqueThink!